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Social Media & Influencer Manager (m/f/d)

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Date: Feb 10, 2021

Location: Ratingen (Headquarter), Germany, 40882

Company: ESPRIT Europe GmbH


Are you a digital native fascinated by the power and depth of social media and influencer marketing?

You love to explore the web in search of digital and social media trends combined with the passion to translate them into creative work?

You’re obsessed with typography, colors and grid layouts and can’t get enough of videos, Instagram images and social media graphics?


Then you are the right person to join the Esprit Family and be part of an international lifestyle company where you can make a positive impact in the world of fashion.

Then apply now as 

Social Media & Influencer Manager (m/f/d) 

to support our team. (ID 14982)



Your responsibilities:

  • You define, lead and execute global influencer marketing strategy and management on Esprit’s owned social media and influencer channels following brand delivery and global social media strategy 
  • You develop and execute global social media and influencer campaigns on Esprit’s owned and influencer channels in strong collaboration with global social media and influencer marketing agency
  • You brief social media agency on social media and influencer content and captions (including graphics, images, video, interactive real-time and animated content) to be published on all social media channels of Esprit including Instagram, Facebook, Pinterest and YouTube
  • You identify, develop and maintain strategic collaborations and relationships with relevant influencers and establish an active network of brand ambassadors
  • You have your own influencer assets and tools (e. g. briefings, guidelines, content schedules)
  • You have your own influencer content productions and influencer events and drive and align cross communication channel usage of content
  • You analyze and deliver proposals for action on social media channel and influencer marketing performance 
  • You constantly monitor and research new social media and influencer marketing trends, formats and platforms and proactively manage test & learn processes



Your skills:

  • You have a degree in marketing and / or communications or degree in business administration or comparable university degree with 3-5 years of experience in a similar position
  • You can fluent English and German (written and oral)
  • You have experience with Content Management System
  • You have excellent communication skills and creativity skills
  • You have an analytical understanding and a strategic thinking
  • You have sense of fashion and trends
  • You have goal-oriented and structured way of working
  • You have a good understanding of social media and experience in blog collaboration and influencer management



Our benefits:

  • We have a flexible “Mobile Working” regulation, flexible working hours and every second Friday paid off!
  • We don’t have a dresscode. Come as you are!
  • We have an award-winning canteen, where you can get your breakfast, lunch, sweets…
  • We offer you 40% employee discount
  • We subsidize your public transportation ticket or you can park on one of our parking spots
  • We are a great team, which values an open-minded and supportive environment



Are you a good match for this Job?

Then please submit an application with your salary expectations and an indication of your earliest starting date. Please feel free to contact Kirsten Gröger if you have any questions.