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Datum: 12.05.2019

Standort: Ratingen (Headquarter), Deutschland, 40882

Unternehmen: ESPRIT Europe GmbH

You're whip-smart and know that in today's world, a job is more than a job - it's about working in a field that inspires you. We value diversity and each individual's unique contribution that makes Esprit a fantastic brand - and place to work. Join the Esprit Family and be part of an international lifestyle company where you can make a positive impact in the world of fashion.

We are looking for


Social Media Manager (m/f/d)
 

to support our Team.

 

 

What you’ll do:

 

  • Develop a global social media strategy & growth plan for the brand Esprit in line with brand values & target group
  • Strategic and creative supervision of all Social Media platforms on our all Esprit Facebook fanpages (currently: DACH, BE/NL, FR, GLOBAL)
  • Weekly Editorial planning for Esprit social media channels & fanpages considering relevant brand, product and social, dynamic & live stories
  • Drive of social media activation of campaigns as part of the 360° communication plan (brand campaigns and social media-only campaigns)
  • Management of promotional content on Social Media for all participating countries in alignment with CRM team (current tool: Jira)
  • Overall support and guidance of local marketing managers (local FB fanpages managed locally) and local social media tools
  • Tracking, reporting and analysis of social media channel performance by developing and managing dashboards and reporting templates while using the existing platforms and databases and provide to internal management teams
  • Constantly monitor and research new social media formats and platforms and proactively manage test & learn processes
  • Liaise closely with internal and external teams with regard to content production
  • Constantly update all Social Media guidelines and integrate new elements

 

 

 

Here’s what you’ll need:

 

  • Degree in business, marketing and/or communication or degree in business administration - each with professional experience in a comparable position
  • Good understanding of social media platforms, communication formats & reporting tools
  • Proficient command of English and German
  • Experience in editorial & content planning for social media channels. Copywriting or journalistic  background appreciated.
  • Understanding of fashion influencer and ideally established influencer network
  • Organizational talent and hands-on mentality
  • Besides your analytical background you are passionate for fashion, content and storytelling
  • You go above and beyond your work duties by staying up-to-date with the latest trends and best practices on Social Media Marketing

 

 

 

Are you a good match for this Job?
 

Then please submit an application with your salary expectations and an indication of your earliest starting date. Please feel free to contact Haldis Schmitz if you have any questions.