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Date: Apr 16, 2019

Location: Ratingen (Headquarter), Germany, 40882

Company: ESPRIT Europe GmbH

You're whip-smart and know that in today's world, a job is more than a job - it's about working in a field that inspires you. We value diversity and each individual's unique contribution that makes Esprit a fantastic brand - and place to work. Join the Esprit Family and be part of an international lifestyle company where you can make a positive impact in the world of fashion.

We are looking for

Campaign Manager (Email) (m/f/d)

to support our Team.

 

 

 

What you’ll do:

 

  • Play a major role in the setup of and the transition to a new marketing automation platform
  • Manage flawless, on-time and high impact campaign execution along complete consumer journey with objective to drive activation and loyalty; Focus on email newsletter, consumer lifecycle automation and trigger mails
  • Manage planning, execution, ongoing reporting and optimization of campaigns
  • Manage segmentation, control groups and implement test plans to understand drivers of response and lifecycle value
  • Reviewing and enhancing best practices pertaining to tools, automated solutions to enable process optimization of the CRM systems
  • Continuous monitoring and improvement of performance: develop core KPIs, ensure ROI from all communications and report campaign results regularly including recommendations to key stakeholders
  • Create, manage and improve templates, content blocks and journey automations according to customer and marketing needs (insights into action)
  • Assist in the development of the future platform strategy

 

 

Here’s what you’ll need:

 

  • Degree in business, marketing or similar education with at least 3 years experience in CRM / e-mail marketing as well as in analysis and optimization of marketing campaigns
  • Experience in marketing automation software (ideally Salesforce Marketing Cloud)
  • Ideally experience in Project Management and multi-channel communication
  • Experience in marketing auto Customer-centric
  • Proficient command of English & German
  • IT Skills:
  • Microsoft Office user knowledge
  • HTML and CSS
  • Well-developed analytical ability
  • Structured and goal oriented working style
  • Good business acumen and attention to detail
  • Outside-the-box-thinking

 

Are you a good match for this Job?

Then please submit an application with your salary expectations and an indication of your earliest starting date. In case of any questions please get in contact with Haldis Schmitz.